Tolino is the popular e-reader by German Telekom and an association of international booksellers. Together with Okan Tustas Design Bureau we have reworked and relaunched the Tolino website: For 9 countries and 6 languages.
In order to preserve existing workflows of the old Tolino site, and facilitate an easy transition for the editorial team, we have used Wordpress to set up the new Tolino site as well.
The internationalisation was realised with a multisite Wordpress installation, as well as geo location IP lookup. The sites for multilingual countries, such as Switzerland or Belgium, further exist in different choosable language versions.
Country-specific shop partners are integrated into the site through a customisable link system.