DUMMY Magazin

Together with Okan Tustas we have created a new website for "Germany's most urban magazine" (Die Welt).

Design: Okan Tustas Design Bureau

Key features of the site include a streamlined online shop, issue previews, a flexible slide show, and simple social media integration.

Implementing a focused and well-guided order process greatly increased conversions on the site.

Spacious detail pages provide plenty of space for the magazine's individual issues, each of which is designed by a different art director.

Large form elements provide optimized usability.

Each of the quarterly issues is color-coded throughout the site.